Home Fashion Amazon India takes over 10,000 local stores online through ‘Local Shops’ initiative

Amazon India takes over 10,000 local stores online through ‘Local Shops’ initiative

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E-commerce giant Amazon India has taken over 10,000 local stores from Maharashtra, Gujarat, and Delhi online through its ‘Local Shops’ initiative.

Amazon India takes over 10,000 local stores online through ‘Local Shops’ initiative – Shutterstock

With its Local Shops initiative, Amazon will offer its customers the option to browse and buy products from a range of offerings from India’s traditional markets on its platform.

Brick-and-mortar stores of Mumbai’s Zaveri Bazaar; Delhi’s Chandni Chowk, Sadar Bazaar, Lajpat Nagar, and Karol Bagh; Kolhapur’s Mahadwar Road, and Gujarat’s vibrant markets will have their digital stores on Amazon’s e-commerce platform.

Commenting on the initiative, Abhishek Jain, head of local shops at Amazon India in a statement said, “We are excited to witness the widespread expansion of the Local Shops on Amazon programme nationwide. Over the past two years, the initiative has successfully brought on board more than three lakh brick-and-mortar retailers, local offline stores, and neighbourhood shops across 344 cities across India.”

“These businesses have seamlessly transitioned into online selling on Amazon.in, reaping the benefits of the digital marketplace,” he added.

Through the Local Shops initiative, Amazon India aims to transition one million local offline retailers and neighbourhood stores to online platforms by 2025.

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